Full services benchmarking, comparative and formative/problem identification testing for web, desktop and mobile devices.
Workshops, speaking and tutorials on statistical analysis, experimental design and conducting effective usability evaluations.
Advanced statistical analysis on Surveys, Customer Experience Data, Usability Evaluations and Net Promoter Scoring.
Jeff Sauro • May 15, 2012
Errors can be categorized as slips (like a typo) or a mistake (incorrect goal) and are common occurrences in usability tests. Errors are often caused by problems in an interface and lead to longer task times, higher task failure and lower satisfaction ratings. While errors can't be entirely eliminated, they can often be reduced substantially be reducing the opportunity for an error.[Read More]
Jeff Sauro • May 9, 2012
Regardless of whether you're more on the research side or more on the design side of the User Experience, here are five skills that will make you more valuable and effective in your job.[Read More]
Jeff Sauro • May 1, 2012
The MOD 1000 Mobile Observation Device is a lightweight rig for recording mobile screens and interactions for usability tests. The macro focused camera is mounted on a lightweight aluminum plate with a grip-tight surface. The image of the user's phone stays still while the user moves and manipulates their device instead of being confined to laying it flat on a desk. [Read More]
Jeff Sauro • May 1, 2012
When it comes to testing websites there are many unmoderated and moderated solutions. But if you've ever tried to evaluate an app or website on a mobile phone or tablet there are fewer options. Here's our solution.[Read More]
Jeff Sauro • April 24, 2012
Increasingly companies are adopting the Net Promoter Score as the corporate metric. All metrics, including user experience metrics should roll up to the Net Promoter Score. Here are 10 things to know about the Net Promoter Score if you're concerned about improving the user experience.[Read More]
• April 17, 2012
One of the simplest ways to measure any event is a binary metric coded as a 1 or 0. It's at the heart of computing and plays a critical role in user research.[Read More]
Jeff Sauro is the founding principal of Measuring Usability LLC, a company providing statistics and usability consulting to
Fortune 1000 companies.
He is the author of over
15 journal articles and 3 books on statistics and the user-experience.
More about Jeff...
KTVU Oakland (Users Reading Privacy Policies) Feb 2012
Usercentric Blog Jan 2012
CBS News.com Feb 2011
UX Magazine Dec 2011
Winshuttle Blog June 2011
Gerry McGovern Nov. 2011
Autodesk Blog June. 2011
UserZoom Blog Sept 2011
Loop11 Blog Sept. 2011
Autodesk Blog Sept. 2010
Autodesk Blog Oct. 2009
CRM Magazine Dec. 2009
Invited Panelist: Measuring the New Digital Media Mix Feb. 2012
Keynote Presentation: Yggdrasil Conference Norway Oct. 2011
Invited Speaker: Quantifying the User Experience UPA June 2011
Practical Statistics for User Research Tutorial UPA June 2011
Positive & Negative Wording of Items in Surveys CHI, May 2011
Practical Statistics for User Research Tutorial CHI, May 2011
